The Strategy Behind Sporting KC’s Competition-Crushing Visual Content Workflow

Have you ever wondered how league-dominating teams bring fans front-row coverage from practices, home and away games and community events? As Major League Soccer’s season wrapped up the 2021 MLS Cup, we kept the ball rolling with an exclusive behind the scenes webinar with Sporting Kansas City’s Creative Director, Chad Reynolds and Creative Services Manager and Designer, Cortney Park. 

Get the play by play on how the Sporting Kansas City marketing and communications team documents the team’s highlight reel each game and shares the best moments in real time.

What you’ll learn: 

  • Sporting KC’s sharp, strategic approach to content marketing 
  • The Sporting KC creative team’s pre-and-post DAM-enabled visual content workflow from ideation through distribution 
  • The play by play on how Sporting KC gets their best work from the field to the fans (and other various stakeholders) instantly


WATCH NOW

All emails include an unsubscribe link; you may opt-out at any time. PhotoShelter will not sell or distribute your email address. See our Privacy Policy for more information on how we protect and manage your data.

PhotoShelter

LIVE WEBINAR: Wednesday, April 21 / 2pm ET

WATCH NOW

Photo by: Mike Gunnoe

THE STRATEGY BEHIND
Sporting KC’s Competition-Crushing Visual Content Workflow

WATCH NOW

Get dangerously close to the Blue Hell excitement! 🥶🏟⚽️